Training courses
Marketing and Sales
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Designing Marketing Strategies for Major Trade Exhibitions
📍 Abu Dhabi
Practical training in trade exhibition marketing, grounded in real cases and applied to your own operation.
Course details ←Building Strategies to Organise High-Impact Marketing Events
📍 Tunis
Move high-impact marketing events from general awareness to a repeatable, reviewable practice.
Course details ←Designing Multi-Channel Marketing Attribution Models
📍 Istanbul
Develop the judgement and the documentation needed to run multi-channel attribution models properly.
Course details ←Building Strategies to Analyse Customer Conversion Paths
📍 Istanbul
Build a working method for conversion path analysis that stands up to scrutiny and survives daily pressure.
Course details ←Designing Models to Measure Marketing Return on Investment Accurately
📍 Cairo
A working programme in marketing return on investment for managers who have to deliver with existing resources.
Course details ←Building Integrated Marketing Dashboards to Measure Performance
📍 Tunis
Develop the judgement and the documentation needed to run integrated marketing dashboards properly.
Course details ←Designing Strategies to Refresh the Marketing of Mature Products
📍 Cairo
A structured, applied course in mature product marketing refresh — designed to be used the week you return.
Course details ←Building Marketing Strategies for Complex Technical Products
📍 Tunis
A concise, decision-focused programme covering technical product marketing end to end.
Course details ←Designing Marketing Messages That Clearly Convey Product Value
📍 Abu Dhabi
A senior-level treatment of value-led marketing messaging, focused on what changes outcomes.
Course details ←Building Marketing Strategies for the Full Product Life Cycle
📍 Tripoli
A practical programme in product life cycle marketing for professionals who are accountable for results, not just awaren
Course details ←Designing Product Positioning Strategies in the Consumer's Mind
📍 Cairo
A structured, applied course in product positioning — designed to be used the week you return.
Course details ←Building Successful New Product Launch Strategies
📍 Tunis
A concise, decision-focused programme covering new product launch strategy end to end.
Course details ←Designing Strategies to Counter Competitive Price Wars
📍 Tripoli
Learn to design, measure and defend your organisation's approach to countering price wars.
Course details ←Building Tiered Subscription Pricing Strategies
📍 Tripoli
Practical training in tiered subscription pricing, grounded in real cases and applied to your own operation.
Course details ←Designing Bundle and Package Pricing Strategies
📍 Tripoli
An applied course in bundle pricing strategy built around the decisions practitioners actually face.
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