Managers are promoted for competence and then judged on value-based pricing strategy, which nobody trained them for. Authority is granted by the organisation; credibility in this part of organisational leadership is earned separately. It suits anyone whose decisions touch this area of organisational leadership, in large organisations and small ones alike. They acquire practical criteria for judging when value-based pricing strategy is working and when it is only appearing to. Where this aspect of organisational leadership is measured, it improves; where it is only discussed, it drifts. Discussion is anchored to worked examples of this part of organisational leadership rather than to abstract argument. The programme takes participants through value-based pricing strategy end to end, from framing the problem to closing it out. Teams frequently over-invest in documenting the wider organisational leadership agenda and under-invest in testing it. The programme ends where implementation begins, with this strand of organisational leadership broken into steps someone can start on Monday.
Expected Learning Outcomes
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Build a register of the risks attaching to value-based pricing strategy and keep it current.
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Select indicators that show whether value-based pricing strategy is improving, and reject those that only look useful.
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Protect the team's capacity so value-based pricing strategy is not delivered through exhaustion.
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Delegate responsibility for value-based pricing strategy without losing sight of the outcome.
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Review your own performance on value-based pricing strategy as rigorously as you review others'.
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Present the case for investment in value-based pricing strategy in terms that a finance function will accept.
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Set direction on value-based pricing strategy that people can act on without further interpretation.
Who Should Attend
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Public sector managers applying value-based pricing strategy within institutional constraints.
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Consultants coaching leadership teams on value-based pricing strategy.
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High-potential staff being prepared for wider responsibility for value-based pricing strategy.
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Internal auditors reviewing how value-based pricing strategy is designed and operated.
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Anyone whose accountability for value-based pricing strategy exceeds their current formal training in it.
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Human resources partners advising leaders on value-based pricing strategy.
Course Modules
Open any module to see its sessions and topics.
01
Value-based pricing strategy: the conversations that decide the outcome
2 sessions · 8 points
Session 1Deciding on value-based pricing strategy when the information will never be complete
Plan the sequence in which improvements to value-based pricing strategy will be introduced.
