Recover digital product management when it is behind, without pretending it is not.
Digital Product Management and Linking It to Project Objectives
Develop the judgement and the documentation needed to run digital product management properly.
📍 Istanbul🗓️ 5 training days📚 4 modules🎓 Accredited certificate
5intensive training days
4scientific modules
8training sessions
32detailed points
Course Overview
Projects involving digital product management are rarely late all at once; they are late a day at a time. A schedule for the project and portfolio delivery discipline without a critical path is a wish list with dates. The level assumes working familiarity with the project but no prior formal training in the wider project and portfolio delivery agenda. The course sets out a working method for digital product management that participants can apply the week they return. The result is the confidence to make and defend decisions about this part of project and portfolio delivery under scrutiny. Discussion is anchored to worked examples of the project and portfolio delivery capability rather than to abstract argument. Buying a tool rarely fixes digital product management; the underlying capability has to be built internally first. Comparative studies of the wider project and portfolio delivery agenda across sectors find the same handful of failure points recurring. The final module sets out how progress on the practice within project and portfolio delivery will be evidenced six months later.
Expected Learning Outcomes
Assess the current state of digital product management against a structured set of criteria rather than impressions.
Prepare a short, evidence-based briefing on digital product management for senior management.
Build a register of the risks attaching to digital product management and keep it current.
Choose the delivery approach for digital product management — predictive, adaptive or hybrid — deliberately.
Design the governance and decision rights for digital product management.
Manage dependencies between digital product management and other initiatives.
Who Should Attend
Project managers responsible for digital product management.
Client and stakeholder representatives monitoring digital product management.
Project sponsors accountable for the outcome of digital product management.
Business change managers handling adoption of digital product management.
Compliance and governance staff whose remit includes digital product management.
Experienced practitioners formalising an approach to digital product management that has grown up informally.
Course Modules
Digital product management: stakeholders, communication and support
2 sessions · 8 pointsSession 1Closing out digital product management and capturing what was learned
- Confirm that contractual obligations around digital product management are understood.
- Benchmark the organisation's digital product management against comparable operations.
- Hold a lessons session on digital product management while memory is accurate.
- Write the scope statement for digital product management including explicit exclusions.
Session 2The risks to digital product management nobody wants to raise
- Set the review interval for digital product management and who attends.
- Set the change control process for digital product management and require cost and time impact.
- Define how the benefit from digital product management will be measured after closure.
- Name a single owner for each element of digital product management.
Digital product management: change control and variation
2 sessions · 8 pointsSession 1Reviewing digital product management when nothing has gone wrong
- Identify where judgement in digital product management is legitimate and where it is not.
- Prepare the recovery plan for digital product management before it is needed.
- Define acceptance criteria for each deliverable of digital product management.
- Rehearse the briefing on digital product management that would follow an incident.
Session 2Decision gates on digital product management that can actually stop it
- Plan handover of digital product management to the team that will operate it.
- Agree the smallest change to digital product management that would be visibly useful.
- Record what was learned when digital product management did not go as planned.
- Map stakeholders of digital product management by influence and current level of support.
Digital product management: progress measurement and early warning
2 sessions · 8 pointsSession 1Keeping stakeholders of digital product management genuinely supportive
- Decide what will be stopped to create capacity for digital product management.
- Manage supplier performance on digital product management against contract, not goodwill.
- Register the risks to digital product management with owner, probability and impact.
- Archive the decision record for digital product management so successors understand it.
Session 2Building a schedule for digital product management with a real critical path
- Test the procedure for digital product management against a realistic scenario.
- Define the decision gates for digital product management and what evidence each requires.
- Build reporting on digital product management that surfaces problems while they are small.
- Confirm that those complying with digital product management understand why it exists.
Digital product management: schedule, critical path and realistic duration
2 sessions · 8 pointsSession 1Handing over digital product management and proving the benefit
- Estimate the resource digital product management requires to run as designed.
- Collect evidence on the present handling of digital product management before proposing changes.
- Close out actions on digital product management rather than leaving them open indefinitely.
- Measure progress on digital product management by value earned, not tasks ticked.
Session 2Where digital product management typically breaks, and why
- Compare resource demand from digital product management against other commitments.
- Check that records of digital product management answer the questions likely to be asked.
- Review at each gate whether digital product management should continue at all.
- Verify six months later that changes to digital product management have held.
Choose the package that suits you
Silver Package
At least 3 people
USD1,250
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Gold Package
At least 3 people
USD1,850
- 5-night stay in a 5-star hotel
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Complete your registration
We will contact you within one business day to confirm.