Manage change to marketing data protection so every release can be rolled back.
Designing Strategies to Protect Marketing Customer Data
Move marketing data protection from general awareness to a repeatable, reviewable practice.
📍 Abu Dhabi🗓️ 5 training days📚 4 modules🎓 Accredited certificate
5intensive training days
4scientific modules
8training sessions
32detailed points
Course Overview
Most outages involving marketing data protection are triggered by a change somebody considered routine. Technical debt in this part of technology and systems delivery is borrowed against future delivery capacity, at compound interest. Exercises escalate in difficulty, ending with the ambiguous situations that make this strand of technology and systems delivery hard in practice. They acquire practical criteria for judging when marketing data protection is working and when it is only appearing to. Comparative studies of the technology and systems delivery capability across sectors find the same handful of failure points recurring. It establishes a shared vocabulary for the wider technology and systems delivery agenda so that teams can disagree productively about it. Moving marketing data protection from written policy into daily practice is not achieved by a single decision. It is pitched for practitioners with responsibility for this strand of technology and systems delivery, not for observers of it. The final module sets out how progress on the wider technology and systems delivery agenda will be evidenced six months later.
Expected Learning Outcomes
Measure delivery and reliability of marketing data protection with indicators teams trust.
Establish what evidence would demonstrate that marketing data protection is under control.
Agree the first three actions on marketing data protection that will be taken on returning to work.
Document marketing data protection to the level a new engineer could operate it.
Distinguish the parts of marketing data protection that must be standardised from those that require judgement.
Structure the service desk and support model for marketing data protection.
Who Should Attend
Public sector officials applying marketing data protection within a regulated framework.
Network and communications engineers supporting marketing data protection.
Solution architects designing marketing data protection.
Software engineers and technical leads building marketing data protection.
Infrastructure and platform engineers operating marketing data protection.
Training and development staff building internal capability in marketing data protection.
Course Modules
Marketing data protection: incident response and severity
2 sessions · 8 pointsSession 1Reading the current state of marketing data protection honestly
- Build the internal briefing that explains marketing data protection to those affected.
- Review logging on marketing data protection for coverage and retention.
- Review whether marketing data protection is aligned with the objectives of the technical platform.
- Anticipate the objections marketing data protection will raise and prepare the answers.
Session 2Monitoring marketing data protection from the user's point of view
- Define acceptance criteria for marketing data protection in advance.
- Confirm that contractual obligations around marketing data protection are understood.
- Confirm data retention and deletion rules applied within marketing data protection.
- Define incident severity levels for marketing data protection and the response each triggers.
Marketing data protection: documentation, support and handover
2 sessions · 8 pointsSession 1Making releases of marketing data protection routine instead of risky
- Prepare the summary of marketing data protection that senior management will read.
- Record the technical debt in marketing data protection and schedule repayment.
- Document the runbook for marketing data protection to the level a new engineer could use.
- Build the competence framework that supports marketing data protection.
Session 2Who answers for marketing data protection, and to whom
- Assess the exit route from any cloud or vendor dependency in marketing data protection.
- Record what was learned when marketing data protection did not go as planned.
- Set out how exceptions to marketing data protection are requested and approved.
- Run a load test on marketing data protection at expected peak plus a margin.
Marketing data protection: backup, recovery and continuity
2 sessions · 8 pointsSession 1The change to marketing data protection that caused the last outage
- Compare the cost of marketing data protection with the cost of its absence.
- Estimate the resource marketing data protection requires to run as designed.
- State the availability and recovery objectives for marketing data protection as numbers.
- Identify the single points of failure in marketing data protection.
Session 2Designing marketing data protection around how it will fail
- Set the review interval for marketing data protection and who attends.
- Measure current load on marketing data protection and project it forward twelve months.
- Apply change control to marketing data protection including emergency changes.
- Verify six months later that changes to marketing data protection have held.
Marketing data protection: build, pipeline and release discipline
2 sessions · 8 pointsSession 1Documenting marketing data protection so someone else can operate it
- Define the trigger that would require marketing data protection to be redesigned.
- Benchmark the organisation's marketing data protection against comparable operations.
- Test the failover for marketing data protection rather than assuming it works.
- Establish what evidence demonstrates marketing data protection is under control.
Session 2Keeping marketing data protection alive after the initial push
- Confirm the support model and escalation path for marketing data protection.
- Configure alerting on marketing data protection that reflects what users experience.
- Review access rights on marketing data protection and remove what is no longer needed.
- Restore a backup of marketing data protection in a test environment and time it.
Choose the package that suits you
Silver Package
At least 3 people
USD1,250
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Gold Package
At least 3 people
USD1,850
- 5-night stay in a 5-star hotel
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Complete your registration
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