Designing Strategies to Measure Employee Satisfaction with Internal Communication

Build a working method for internal communication satisfaction that stands up to scrutiny and survives daily pressure.

📍 Tunis🗓️ 5 training days📚 4 modules🎓 Accredited certificate
5intensive training days
4scientific modules
8training sessions
32detailed points

Course Overview

The first version of a story about internal communication satisfaction tends to become the reference version. Credibility in the practice within communications and media practice is spent quickly and rebuilt slowly. Most organisations already have a policy on this strand of communications and media practice; far fewer can show it working. The programme converts internal communication satisfaction from an area of general awareness into a set of repeatable practices. Field experience suggests that the barrier to better this aspect of communications and media practice is rarely technical. The programme builds the judgement to know which parts of the practice within communications and media practice to standardise and which to leave flexible. Discussion is anchored to worked examples of internal communication satisfaction rather than to abstract argument. The programme works equally well for those formalising this part of communications and media practice for the first time and those improving an existing approach. It closes by agreeing the smallest change to the wider communications and media practice agenda that would make a visible difference.

Expected Learning Outcomes

01

Build the internal capability for internal communication satisfaction rather than depending on external support indefinitely.

02

Define the key messages for internal communication satisfaction and hold to them under pressure.

03

Build relationships with media covering internal communication satisfaction before you need them.

04

Protect the personal reputation of leaders associated with internal communication satisfaction.

05

Adapt recognised practice on internal communication satisfaction to local constraints without hollowing it out.

06

Estimate what internal communication satisfaction costs to run properly, and what is lost when it is not.

07

Build community and stakeholder engagement around internal communication satisfaction.

Who Should Attend

01

Planning staff whose forecasts and budgets are affected by internal communication satisfaction.

02

Agency and consultancy advisers supporting clients on internal communication satisfaction.

03

Business partners who must understand internal communication satisfaction well enough to challenge it.

04

Public relations and communications managers responsible for internal communication satisfaction.

05

Investor relations officers communicating internal communication satisfaction to markets.

06

Journalists and editors working on stories involving internal communication satisfaction.

Course Modules

01

Internal communication satisfaction: media relations and the working journalist

2 sessions · 8 points

Session 1Keeping internal communication satisfaction alive after the initial push

  • Agree who signs off statements on internal communication satisfaction outside working hours.
  • Prepare the holding statement for internal communication satisfaction in advance.
  • Archive every statement issued on internal communication satisfaction with date and approver.
  • Prepare the summary of internal communication satisfaction that senior management will read.

Session 2Building lasting competence in internal communication satisfaction

  • Localise messaging on internal communication satisfaction without fragmenting it.
  • Compare the cost of internal communication satisfaction with the cost of its absence.
  • Confirm that reporting on internal communication satisfaction reaches the people who can act.
  • Identify the journalists who actually cover internal communication satisfaction and what they need.
02

Internal communication satisfaction: misinformation, correction and restraint

2 sessions · 8 points

Session 1Answering the hostile question about internal communication satisfaction

  • Establish who is informed, consulted and accountable in internal communication satisfaction.
  • Set the response time target for enquiries about internal communication satisfaction.
  • Identify where judgement in internal communication satisfaction is legitimate and where it is not.
  • Check that internal communication satisfaction still works when volumes rise unexpectedly.

Session 2Building media relationships on internal communication satisfaction before you need them

  • Set the review interval for internal communication satisfaction and who attends.
  • Prepare the acknowledgement for internal communication satisfaction that does not evade responsibility.
  • Record the rationale for each significant choice made about internal communication satisfaction.
  • Rehearse the hostile interview on internal communication satisfaction with a real challenger.
03

Internal communication satisfaction: monitoring, sentiment and early warning

2 sessions · 8 points

Session 1Who answers for internal communication satisfaction, and to whom

  • Write the three key messages on internal communication satisfaction and test them against hard questions.
  • Check communication on internal communication satisfaction against legal and regulatory constraint.
  • Sequence internal notification about internal communication satisfaction ahead of external release.
  • Map the handovers in internal communication satisfaction between functions and secure them.

Session 2The three messages on internal communication satisfaction you will not move from

  • Reduce the variation in how internal communication satisfaction is carried out between teams.
  • Plan the recovery sequence after a reputational event involving internal communication satisfaction.
  • Draft materials on internal communication satisfaction that need no rewriting to be published.
  • Decide in advance when to correct misinformation about internal communication satisfaction and when not to.
04

Internal communication satisfaction: crisis preparation, roles and authority

2 sessions · 8 points

Session 1Apologising for internal communication satisfaction credibly

  • Define what success in communicating internal communication satisfaction looks like, numerically.
  • Configure monitoring that flags coverage of internal communication satisfaction within the hour.
  • Test the procedure for internal communication satisfaction against a realistic scenario.
  • Assign responsibility for keeping documentation of internal communication satisfaction current.

Session 2Monitoring internal communication satisfaction in time to act

  • Define the trigger that would require internal communication satisfaction to be redesigned.
  • Agree the indicators that will show whether internal communication satisfaction is improving.
  • Benchmark the organisation's internal communication satisfaction against comparable operations.
  • Write down the assumptions underpinning the approach to internal communication satisfaction.

Choose the package that suits you

Silver Package

At least 3 people

USD1,250
  • Workshop or Program Participation
  • Airport Transfers
  • Customized Badge
  • Expert Mentorship (Private Sessions)
  • Supervision & Secretarial Services
  • Accredited Certificate of Participation
  • Complete Training Kit
  • Coffee Break
  • Closing Ceremony

Gold Package

At least 3 people

USD1,850
  • 5-night stay in a 5-star hotel
  • Workshop or Program Participation
  • Airport Transfers
  • Customized Badge
  • Expert Mentorship (Private Sessions)
  • Supervision & Secretarial Services
  • Accredited Certificate of Participation
  • Complete Training Kit
  • Coffee Break
  • Closing Ceremony

Complete your registration

We will contact you within one business day to confirm.