Build a register of the risks attaching to radio talk programme design and keep it current.
Designing Engaging Radio Talk Programmes for Audiences
A working programme in radio talk programme design for managers who have to deliver with existing resources.
📍 Tripoli🗓️ 5 training days📚 4 modules🎓 Accredited certificate
5intensive training days
4scientific modules
8training sessions
32detailed points
Course Overview
Silence during a crisis involving radio talk programme design is itself a statement. The first version of a story about programme design tends to become the reference version. The programme suits teams tackling the practice within communications and media practice together as readily as individuals attending alone. The programme uses small-group work so that each participant's treatment of radio talk programme design is examined, not just described. Post-incident reviews keep identifying weaknesses in this strand of communications and media practice that were visible long before the incident. The programme converts programme design from an area of general awareness into a set of repeatable practices. Teams frequently over-invest in documenting radio talk programme design and under-invest in testing it. Participants take away a working set of documents supporting programme design, ready to be adapted internally. It ends with a prioritised list of changes to the practice within communications and media practice that the participant is prepared to defend internally.
Expected Learning Outcomes
Manage communication with regulators and officials about programme design.
Establish escalation routes for radio talk programme design that work outside normal hours.
Build community and stakeholder engagement around programme design.
Monitor sentiment and coverage relating to radio talk programme design in useful time.
Assign clear ownership for each element of programme design across the functions involved.
Protect the personal reputation of leaders associated with radio talk programme design.
Who Should Attend
Anyone whose accountability for radio talk programme design exceeds their current formal training in it.
Government relations and public affairs officers covering programme design.
Newly appointed managers taking on radio talk programme design for the first time.
Internal communications staff explaining programme design to employees.
Spokespeople and executives who speak publicly about radio talk programme design.
Digital and social media managers handling programme design online.
Course Modules
Radio talk programme design: misinformation, correction and restraint
2 sessions · 8 pointsSession 1Rebuilding trust after radio talk programme design
- Establish what evidence demonstrates radio talk programme design is under control.
- Configure monitoring that flags coverage of programme design within the hour.
- Record what was learned when radio talk programme design did not go as planned.
- Draft the minimum viable communications plan for programme design.
Session 2Reviewing programme design when nothing has gone wrong
- Verify six months later that changes to radio talk programme design have held.
- Agree what will be standardised in programme design and what will not.
- Distinguish symptoms from causes when radio talk programme design underperforms.
- Plan the recovery sequence after a reputational event involving programme design.
Programme design: materials a journalist can actually use
2 sessions · 8 pointsSession 1Getting other functions to support programme design
- Sequence internal notification about radio talk programme design ahead of external release.
- Rehearse the hostile interview on programme design with a real challenger.
- Check communication on radio talk programme design against legal and regulatory constraint.
- Agree the indicators that will show whether programme design is improving.
Session 2Correcting a false story about programme design without amplifying it
- Check that radio talk programme design still works when volumes rise unexpectedly.
- Identify where judgement in programme design is legitimate and where it is not.
- Name a single owner for each element of radio talk programme design.
- Write the three key messages on programme design and test them against hard questions.
Programme design: spokesperson skill under hostile questioning
2 sessions · 8 pointsSession 1Who decides what during a crisis involving programme design
- Name the crisis roles for radio talk programme design and confirm authority to speak.
- Review whether programme design is aligned with the objectives of the communications function.
- Build a stakeholder map for radio talk programme design and the message each needs.
- Draft materials on programme design that need no rewriting to be published.
Session 2Coordinating radio talk programme design across markets and languages
- Prepare the holding statement for radio talk programme design in advance.
- Build the internal briefing that explains programme design to those affected.
- Prepare the acknowledgement for radio talk programme design that does not evade responsibility.
- Archive every statement issued on programme design with date and approver.
Programme design: measurement beyond coverage volume
2 sessions · 8 pointsSession 1Writing on programme design so a journalist can publish it
- Localise messaging on radio talk programme design without fragmenting it.
- Agree who signs off statements on programme design outside working hours.
- Define what success in communicating radio talk programme design looks like, numerically.
- Confirm that reporting on programme design reaches the people who can act.
Session 2Moving programme design from approval to execution
- Decide what will be stopped to create capacity for radio talk programme design.
- Decide in advance when to correct misinformation about programme design and when not to.
- Benchmark the organisation's radio talk programme design against comparable operations.
- Test the procedure for programme design against a realistic scenario.
Choose the package that suits you
Silver Package
At least 3 people
USD1,250
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Gold Package
At least 3 people
USD1,850
- 5-night stay in a 5-star hotel
- Workshop or Program Participation
- Airport Transfers
- Customized Badge
- Expert Mentorship (Private Sessions)
- Supervision & Secretarial Services
- Accredited Certificate of Participation
- Complete Training Kit
- Coffee Break
- Closing Ceremony
Complete your registration
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